Product Marketing Vs Product Management. Despite their different responsibilities, product marketers and product managers have three big things in common: The customer is always at the center of their universe. To understand the difference between product marketing and product management, start with the success metrics for each role.
To prevent friction, sit down and clarify goals with product management.
Agree to align your goals towards what the company's major objective is.
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In an ideal world, the product management team is clearly separated from the product marketing team, so that both In addition, some companies will have product managers and no product marketers, and. Many teams and stakeholders are involved — including product management and product marketing. Are Product Managers just supposed to implement what product marketers say?
